Dead of the Dead

  • Client: Havn Saunas
  • Printer: Hemlock Printers

  • Role: Graphic designer
  • Contributions: Graphic design · Art direction
    Production management

  • Mexico City
  • 2019

Day of the Dead explores new meanings behind long-inherited traditions, offering a contemporary and expressive vision of one of Mexico’s most emblematic festivities. The project seeks to engage with its complexity and relevance in today’s context.

The project was mainly expressed through a set of carefully designed icons that represent the key elements of the ofrenda. This visual “dissection” highlights each component not only as a symbol, but as a vessel of cultural memory, allowing for a reinterpretation that honors tradition while preserving its cultural value in a rapidly changing world.

Day of the Dead framed print.

Very inspiring, good job guys!

Julien Krieger
on Behance